Ella lives in a magic world in which each child, at the moment of their birth, has been given a virtuous"gift" from a fairy godmother. The alleged gift of ella is obedience. This birthright establishes itself to be once Ella finds herself in the hands of several unscrupulous characters whom she literally cannot disobey. Determined to gain control of decisions and her life, Ella sets off on a journey to locate her fairy godmother who hopes will lift the curse. The trail, however, isn't easy -- Ella must outwit a slew of obstacles including ogres, giants, wicked stepsisters, elves.